Safe Play Advisor Denmark was created with a clear mission: to help players in Denmark make informed, responsible, and confident choices when exploring licensed online gaming platforms. In an industry where regulations, platform requirements, and player expectations continue to evolve, our goal is to provide transparent, structured, and easy-to-understand guidance based entirely on Danish rules and standards.

We operate independently and do not provide gaming services of our own. Instead, we focus on offering factual, compliance-aligned information that helps users understand which platforms meet Denmark’s strict legal and safety requirements. Our role is to serve as an educational and reference resource—not as a gaming provider, operator, or promoter.

Our Purpose

The Danish gambling market is one of the most regulated in Europe, and players often need a reliable source where they can check whether a platform follows the rules set by Spillemyndigheden (the Danish Gambling Authority).

Safe Play Advisor Denmark was developed to fill that gap.

Our purpose includes:

Highlighting platforms that are licensed or registered in Denmark

Helping users understand important aspects of safe, legal online gaming

Supporting initiatives that promote player protection and responsible gaming

Offering neutral, transparent descriptions without using promotional or incentivising language

Ensuring users know how to verify an operator’s regulatory standing for themselves

Our priority is safety, accuracy, and compliance.

Our Approach to Information

To maintain the integrity and reliability of our content, we follow a structured approach:

1. Independent Review Framework

All information is compiled through public licensing databases, regulatory records, and official operator documentation.

We do not rate platforms based on bonuses, offers, or promotional materials. Instead, our focus is exclusively on legality, licensing, and basic operational transparency.

2. Denmark-First Compliance

Our content is specifically tailored to the Danish market, ensuring that all guidance aligns with local laws, including:

The Danish Gambling Act

Spillemyndigheden’s official guidelines

Rules on marketing and player protection

Anti-money laundering and responsible gaming obligations

This alignment helps ensure our website remains compliant and suitable for regulatory evaluation.

3. Clear, Non-Promotional Language

We avoid terms that may constitute incentives or encouragement to gamble.

Our role is informational—never persuasive.

4. Player Safety & Responsibility

We include extensive safety reminders, guidance on healthy gaming habits, and links to Denmark-supported resources such as:

StopSpillet (Player Support Hotline)

ROFUS (National Self-Exclusion Register)

Spillemyndigheden’s Safety Guidelines

These elements are central to our mission.

Why We Focus on Denmark

While online gaming is global, each country has its own legal framework—and Denmark is known for having one of the most structured regulatory environments.

Focusing solely on Denmark allows us to:

Provide highly accurate information

Avoid conflicting international rules

Maintain compliance with a single jurisdiction

Serve a very specific audience with fully localised guidance

This approach ensures clarity, precision, and safety for the users we aim to support.

Our Values

Transparency — All information is publicly verifiable.

Safety — Player protection is at the core of everything we publish.

Neutrality — We do not promote, incentivize, or rank platforms.

Compliance — Every page is designed to meet regulatory expectations.

Clarity — No jargon. No confusing terms. Only accessible, Denmark-focused guidance.

Who We Are

Safe Play Advisor Denmark is managed by a small compliance-oriented team dedicated to creating accessible online resources within the digital gaming safety sector. While the team operates internationally, our content for this project is exclusively Denmark-focused, and our standards follow the requirements set by Danish regulators.

We are not affiliated with gaming operators, casinos, or governmental bodies. Our independence allows us to remain unbiased and fully dedicated to helping users understand what “safe play” truly means under Danish law.